GBK glossarySearch the glossaries created from glossary-building KudoZ (GBK) questions. | To see the desired glossary, please select the language and then the field of expertise. |
Home - English
- Search
- Term
- Additional fields of expertise
- Definition(s)
- Cost Per Click (CPC) refers to the actual price you pay for each click in your pay-per-click (PPC) marketing campaigns. WordStream
- Example sentence(s)
- PPC and CPC are often used interchangeable within the advertising community, however generally speaking PPC is used to describe the type of advertising program you are running. CPC, which stands for cost-per-click, is usually used in communicating what you are actually paying per click within your advertising program. To use appropriately in discussion you may say, "We want to run a PPC Advertising Campaign with Google and we want to average our CPC at $0.75." The CPC cost is set by a Bidding process. - SwissMadeMarketing by
- More often than not, cost per click is a big pain point that gets PPC advertisers worried. - Neil Patel by
- There are a lot of different elements that go into a successful PPC account, but few things are more frustrating than setting up your account only to have your clicks limited by a high cost per click (CPC). - Portent by
Compare [close] - Italian
- Search
- Term
- Additional fields of expertise
- Definition(s)
- Il costo per click (Cpc) è una metrica utilizzata nella campagne pay per click (PPC) per indicare il costo medio necessario per ottenere un click sull'annuncio. Inside Marketing - by Cristina Bufi Poecksteiner, M.A.
- Example sentence(s)
- Il costo per click (Cpc) è una metrica utilizzata nella campagne pay per click (PPC) per indicare il costo medio necessario per ottenere un click sull'annuncio. - Inside Marketing by Cristina Bufi Poecksteiner, M.A.
- Gli annunci vengono attivati e mostrati in base a diverse scelte, dalle presenza di determinate parole chiave nella pagina oppure, a nostra scelta in fase di impostazione della campagna, dal comportamento degli utenti che visitano il sito, inoltre, la differenza che spesso si verifica tra una campagna AdWords e una Display è che queste ultime, se si tratta di banner, sono spesso pagate ad Impression (CPM Costo per Mille visualizzazioni), ossia in base al numero di visualizzazioni cioè a prescindere che l’utente clicchi o meno sul banner, mentre nelle campagne AdWords, lo abbiamo visto, si paga ogni volta che un utente clicca sul nostro annuncio (CPC Costo per Click). - Gestione Google AdWords by Cristina Bufi Poecksteiner, M.A.
- Related KudoZ question
Compare [close] - Compare this term in: Croatian, Arabic, Bulgarian, Czech, German, Dutch, Greek, Spanish, Persian (Farsi), French, Hungarian, Korean, Portuguese, Romanian, Slovak, Slovenian, Turkish
| | The glossary compiled from Glossary-building KudoZ is made available openly under the Creative Commons "By" license (v3.0). By submitting this form, you agree to make your contribution available to others under the terms of that license. | | | | X Sign in to your ProZ.com account... | | | | | | |