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- A term used to describe fake grassroots support on websites and in blog comments. A method most usually employed by the public relations and advertising industry and political groups. Mousetrap Media Ltd
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- Remember, when the grassroots are being led by the elite it's not "astroturfing": it's community organizing. - The Jawa Report by
- What companies rarely realize, however, is that astroturfing is a myth, one which I've never heard of working to do anything except unravel companies’ reputations. - Ryan Block by
- While the term astroturfing goes back to the mid-1980s, the practice began many more years ago. - Guardian News and Media Limited by
Compare [close] Compare [close] - Persian (Farsi)
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- ایجاد محبوبیت غیر حقیقی، ایجاد محبوبیت مجازی
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- این روشی است که در آن در وب سایت ها و وبلاگ ها با ارائه نظرات موافق غیر حقیقی چنان نمایانده می شوند که انگار مطالب و شعارهای آن وب سایت و یا وبلاگ از مقبولیت عام برخوردار می باشد. این روش بطور اخص توسط برخی مسئولین روابط عمومی و همچنین سیاستمداران مورد استفاده قرار می گیرد. Own research - by Soheil Arzanpour
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- Astroturfing is a word in English describing formal political, advertising, or public relations campaigns seeking to create the impression of being spontaneous "grassroots" behavior, hence the reference to the artificial grass, AstroTurf.
The goal of such a campaign is to disguise the efforts of a political or commercial entity as an independent public reaction to some political entity—a politician, political group, product, service or event. Astroturfers attempt to orchestrate the actions of apparently diverse and geographically distributed individuals, by both overt ("outreach", "awareness", etc.) and covert (disinformation)
- ویکیپیدیا by Soheil Arzanpour
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Compare [close] - Portuguese
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- produção de pseudo-platéia (asto turf)
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- O termo tem sido mantido sem sua tradução em inúmeros sites.
Astroturfing é a prática de produzir uma pseudo-platéia. Por exemplo, você paga para pessoas falarem bem do seu produto (ou mal da concorrência), Internet. - by Marcos Antonio
- Example sentence(s)
- A técnica usada pela campanha de McCain dá pelo nome de astroturfing, ou seja, fazer passar uma acção publicitária ou de relações públicas como sendo um ...
- Internet by Marcos Antonio
- 30 Out 2008 ... O Astroturfing, é uma expressão inglesa que se aplica a campanhas de relaçoes públicas formais, tanto no campo da política como da ...
- Internet by Marcos Antonio
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Compare [close] - Czech
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- Formální PR kampaně v oblasti propagace nebo politiky, které se snaží navodit dojem spontánního, přirozeného chování. Cílem astroturfingové kampaně je skrýt plánované komerční či politické sdělení pod roušku nezávislé reakce veřejnosti. media guru - by Pavel Prudký
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- Reklamní agentury nasazují do diskusních fór tajné agenty, aby vychválili nabízené televizory, prací prášky nebo třeba automobily. Reklamní šoty už nezabírají. "Takovému fixlování se říká astroturfing - podle americké značky hustého umělého trávníku, který vypadá jako živý," vysvětluje Petr Čaník, jenž na vysoké škole vyučuje podnikatelskou etiku. - týden cz by Pavel Prudký
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Compare [close] - Swedish
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- "I en ordlek på uttrycket gräsrot och AstroTurfs efterliknande av riktigt gräs myntades uttrycket att astroturfa (engelska astroturfing) för att beskriva försök att påverka åsikter genom kampanjer som utger sig för att vara genuina gräsrotsyttringar men i själva verket är samordnade propagandaaktioner." Wikipedia - by Susanne Hallander
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- "I en ordlek på uttrycket gräsrot och AstroTurfs efterliknande av riktigt gräs myntades uttrycket att astroturfa (engelska astroturfing) för att beskriva försök att påverka åsikter genom kampanjer som utger sig för att vara genuina gräsrotsyttringar men i själva verket är samordnade propagandaaktioner." - Wikipedia by Susanne Hallander
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