Jan 20, 2021 00:54
3 yrs ago
11 viewers *
English term

cool hunter

GBK English to Serbian Marketing Marketing
Definition from Collins Dictionary:
a person who is employed to identify future trends, esp in fashion or the media
Example sentences:
Cool hunters are usually interested in getting what their target audience has to say, and that is why they use an invisible group to do the recordings. Cooling hunting allows marketers to interact with their target audience and are very keen in terms of their opinion. (Usecart)
Cool hunters utilise both overt methodologies such as focus groups, and covert methods such as entering a chat room posing as a member of the target market. (Market Research World)
The irony of the cool hunter is that, by their very existence, the more the cool hunters do their job, the more their job is necessary. The more they do their job, the more they create these hidden pockets of coolness that require discovery and interpretation. (Frontline)
Proposed translations (Serbian)
4 +2 Ловац на трендове
Change log

Jan 4, 2021 22:45: changed "Kudoz queue" from "In queue" to "Public"

Jan 20, 2021 00:54: changed "Stage" from "Preparation" to "Submission"

Jan 23, 2021 01:58: changed "Stage" from "Submission" to "Selection"

Jan 25, 2021 13:54: changed "Stage" from "Selection" to "Completion"

Proposed translations

+2
1 hr
Selected

Ловац на трендове

Занимање чији је циљ да „улови” уличне трендове, да препозна креативност и маштовитост, да издвоји особеност.
Example sentences:
Верује се да је термин cool hunter први пут употребљен 1997. године од стране Малкома Гледвела који је студирајући мутације великих, познатих брандова и њихову везу са економијом дошао до овог термина описујући професију која нам приближава људе који су свуда око нас и који несвесно стварају нове трендове базирајући се на интуицији и перцепцији данас, онога што ће сутра бити тренд. (https://globalfashionreport.com )
Peer comment(s):

agree Marija Jankovic
2 days 12 hrs
Хвала.
agree Cmilja Milosevic
5 days
Хвала.
Something went wrong...
4 KudoZ points awarded for this answer.
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search