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        • Term
          • dayparting
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        • Definition(s)
          • Dayparting is a pay-per-click (PPC) advertising tactic by which you schedule ads for certain times of day or certain days of the week in order to more effectively target audiences. For example, if you’re advertising your store to local prospects, you can use dayparting to ensure that your ads only show when your store is open. WordStream
        • Example sentence(s)
          • For this brand, we were running Facebook Ad campaigns and Google AdWords campaigns. I utilized dayparting only on Facebook Ads, knowing that the marketers would most likely to pay attention to our ad during work hours and not in their personal hours. - Disruptive Advertising by
          • While dayparting is an extremely useful tool for boosting performance, it’s critical that you employ your ad scheduling strategy in a consistent manner with your campaign goals. - PPC Hero by
          • Dayparting is useful when you know that your ads will have a greater impact on certain days of the week or times of the day. - AdRoll by
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    • Russian
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        • Term
          • временной таргетинг
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          • временной таргетинг — показ объявлений по расписанию Яндекс Помощь - by Vladimir Korol
        • Example sentence(s)
          • Временной таргетинг Временной таргетинг позволяет показывать рекламные сообщения в определённые рекламодателем промежутки времени и позволяет сократить число неэффективных показов рекламы. Временной таргетинг может применяться, если спрос на рекламируемый товар или услугу зависит от времени суток или проявляется только в определённые дни недели. - icontext by Vladimir Korol
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