Glossary entry (derived from question below)
English term or phrase:
cloaking
Russian translation:
Клоакинг
English term
cloaking
The cloaking system works by detecting search engine spiders via spider name or IP address. By comparing the IP address of the site visitor to a database of IP addresses of search engine spiders, the cloaking program determines whether or not a visitor is a search engine spider. (Incisive Interactive Marketing LLC)
Marketers may use cloaking to draw users to pages that have many ads but little to do with what the person was searching for. (QuinStreet Inc.)
Most search engines will immediately remove and sometimes blacklist a site that is discovered to be cloaking. They do this because cloaking is usually intended to completely fool the search engine's algorithms and programming that determine what makes a site rank high or low in that engine. (About.com)
Apr 7, 2010 20:09: changed "Kudoz queue" from "In queue" to "Public"
Apr 7, 2010 20:56: changed "Stage" from "Preparation" to "Submission"
Apr 10, 2010 21:56: changed "Stage" from "Submission" to "Completion"
Proposed translations
Клоакинг
Клоакинг (cloaking) - технология "подмены" веб-страницы, с целью улучшить поисковый рейтинг и/или предотвратить кражу оптимизированной для поисковых машин страницы. Первая встреча с клоакингом. (Интернет)
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